PACE, STEFANO
PACE, STEFANO
Dipartimento di Marketing
Advertising for Listing
2003 Chizzoli, Cristian; Simona, Mola; Pace, Stefano
Advertising for Listing: Empirical Analysis of Italian IPOs
2004 Pace, Stefano; Chizzoli, Cristian; Simona, Mola
Brand as “rupa”: Buddhist psychology and brand experience
2011 Pace, Stefano
Brand Community of Convenience Products: New Forms of Customer Empowerment The case “my Nutella The Community"
2006 Cova, Bernard; Pace, Stefano
Branding Tribale su Internet: “my Nutella The Community”
2007 Cova, Bernard; Pace, Stefano
Business marketing and global business: two of a kind
2008 Paul, Matthyssens; Ahmet, Kirca; Pace, Stefano
COLLATERAL DAMAGE EFFECTS OF NON-DECEPTIVE COUNTERFEITS ON LEGITIMATE BRANDS
2011 Aaron, Ahuvia; Pace, Stefano; Giacomo, Gistri; Simona, Romani; Lucio, Masserini
Competence-Based Communication through Advertisements in the B2B Fashion Sector
2004 Pace, Stefano
Competence-Based Communication: theoretical insights and empirical findings in the Initial Public Offering setting
2005 Chizzoli, Cristian; Pace, Stefano
Consumption practices of counterfeit luxury goods in the Italian context
2009 Giacomo, Gistri; Simona, Romani; Pace, Stefano; Veronica, Gabrielli; Silvia, Grappi
Convergenza del marketing e della tecnologia per una nuova prospettiva della concomitanza. Riflessioni teoriche e prime evidenze empiriche
2006 Baglieri, Vincenzo; Pace, Stefano; Caru', Antonella
Cross Boarder Consumption and Community: Meanings for Warhammer Enthusiasts
2008 DAVID J., Park; Sameer, Deshpande; Cova, Bernard; Pace, Stefano
Ctizens on YouTube: Research-Method Issues
2012 Pace, Stefano
Digital Marketing
2011 Pace, Stefano; Pagani, Margherita; Vianello, Silvia
Do costs matter in ASP sourcing decisions?
2006 Morabito, Vincenzo; Pace, Stefano
Does advertising communicate competence in B2B? A content analysis in the fashion industry
2006 Pace, Stefano; Miniero, Giulia
Does Religion Affect the Materialism of Consumers? An Empirical Investigation of Buddhist Ethics and the Resistance of the Self
2013 Pace, Stefano
ERP Marketing for SME's : Research on Italian Resellers
2005 Morabito, Vincenzo; Pace, Stefano; Previtali, Pietro
Evolution of Trust in Organizations: a Learning Perspective
2002 Fang, ; S., Kimbrough; Pace, Stefano; A., Valluri; E., Zheng
Examining the boundary conditions of customer citizenship behaviour: a focus on consumption ritual
2011 Christian, Gilde; Pace, Stefano; Simon J., Pervan; Carolyn, Strong
Titolo | Data di pubblicazione | Autore(i) | Rivista | Editore |
---|---|---|---|---|
Advertising for Listing | 1-gen-2003 | Chizzoli, Cristian; Simona, Mola; Pace, Stefano | - | Ca' Foscari, Venezia |
Advertising for Listing: Empirical Analysis of Italian IPOs | 1-gen-2004 | Pace, Stefano; Chizzoli, Cristian; Simona, Mola | - | University of Warwick |
Brand as “rupa”: Buddhist psychology and brand experience | 1-gen-2011 | Pace, Stefano | - | Université de Lausanne (HEC Lausanne & Faculté de théologie et des sciences des religions) |
Brand Community of Convenience Products: New Forms of Customer Empowerment The case “my Nutella The Community" | 1-gen-2006 | Cova, Bernard; Pace, Stefano | EUROPEAN JOURNAL OF MARKETING | - |
Branding Tribale su Internet: “my Nutella The Community” | 1-gen-2007 | Cova, Bernard; Pace, Stefano | MICRO & MACRO MARKETING | Societa Editrice il Mulino Spa:Strada Maggiore 37, I 40125 Bologna Italy:011 39 051 256011, EMAIL: diffusione@mulino.it, INTERNET: http://www.mulino.it, Fax: 011 39 051 256034 |
Business marketing and global business: two of a kind | 1-gen-2008 | Paul, Matthyssens; Ahmet, Kirca; Pace, Stefano | INTERNATIONAL MARKETING REVIEW | - |
COLLATERAL DAMAGE EFFECTS OF NON-DECEPTIVE COUNTERFEITS ON LEGITIMATE BRANDS | 1-gen-2011 | Aaron, Ahuvia; Pace, Stefano; Giacomo, Gistri; Simona, Romani; Lucio, Masserini | - | ACR - Association for Consumer Research |
Competence-Based Communication through Advertisements in the B2B Fashion Sector | 1-gen-2004 | Pace, Stefano | - | Association for Business Conference (ABC) |
Competence-Based Communication: theoretical insights and empirical findings in the Initial Public Offering setting | 1-gen-2005 | Chizzoli, Cristian; Pace, Stefano | - | ESCP-EAP, Paris; Università Ca' Foscari, Venezia |
Consumption practices of counterfeit luxury goods in the Italian context | 1-gen-2009 | Giacomo, Gistri; Simona, Romani; Pace, Stefano; Veronica, Gabrielli; Silvia, Grappi | JOURNAL OF BRAND MANAGEMENT | - |
Convergenza del marketing e della tecnologia per una nuova prospettiva della concomitanza. Riflessioni teoriche e prime evidenze empiriche | 1-gen-2006 | Baglieri, Vincenzo; Pace, Stefano; Caru', Antonella | - | DIVISIONE RICERCHE SDA BOCCONI |
Cross Boarder Consumption and Community: Meanings for Warhammer Enthusiasts | 1-gen-2008 | DAVID J., Park; Sameer, Deshpande; Cova, Bernard; Pace, Stefano | - | ACR, Association for Consumer Research |
Ctizens on YouTube: Research-Method Issues | 1-gen-2012 | Pace, Stefano | - | IGI Global |
Digital Marketing | 1-gen-2011 | Pace, Stefano; Pagani, Margherita; Vianello, Silvia | - | EGEA |
Do costs matter in ASP sourcing decisions? | 1-gen-2006 | Morabito, Vincenzo; Pace, Stefano | THE INTERNATIONAL JOURNAL OF DIGITAL ACCOUNTING RESEARCH | [Huelva]: Universidad de Huelva The State University of New Jersey Rutgers. |
Does advertising communicate competence in B2B? A content analysis in the fashion industry | 1-gen-2006 | Pace, Stefano; Miniero, Giulia | - | IMP Group - Industrial Marketing & Purchasing Group |
Does Religion Affect the Materialism of Consumers? An Empirical Investigation of Buddhist Ethics and the Resistance of the Self | 1-gen-2013 | Pace, Stefano | JOURNAL OF BUSINESS ETHICS | - |
ERP Marketing for SME's : Research on Italian Resellers | 1-gen-2005 | Morabito, Vincenzo; Pace, Stefano; Previtali, Pietro | EUROPEAN MANAGEMENT JOURNAL | - |
Evolution of Trust in Organizations: a Learning Perspective | 1-gen-2002 | Fang, ; S., Kimbrough; Pace, Stefano; A., Valluri; E., Zheng | - | Academy of Management |
Examining the boundary conditions of customer citizenship behaviour: a focus on consumption ritual | 1-gen-2011 | Christian, Gilde; Pace, Stefano; Simon J., Pervan; Carolyn, Strong | JOURNAL OF STRATEGIC MARKETING | - |