PACE, STEFANO

PACE, STEFANO  

Dipartimento di Marketing  

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Risultati 1 - 20 di 69 (tempo di esecuzione: 0.018 secondi).
Titolo Data di pubblicazione Autore(i) Rivista Editore
Advertising for Listing 1-gen-2003 Chizzoli, Cristian; Simona, Mola; Pace, Stefano - Ca' Foscari, Venezia
Advertising for Listing: Empirical Analysis of Italian IPOs 1-gen-2004 Pace, Stefano; Chizzoli, Cristian; Simona, Mola - University of Warwick
Brand as “rupa”: Buddhist psychology and brand experience 1-gen-2011 Pace, Stefano - Université de Lausanne (HEC Lausanne & Faculté de théologie et des sciences des religions)
Brand Community of Convenience Products: New Forms of Customer Empowerment The case “my Nutella The Community" 1-gen-2006 Cova, Bernard; Pace, Stefano EUROPEAN JOURNAL OF MARKETING -
Branding Tribale su Internet: “my Nutella The Community” 1-gen-2007 Cova, Bernard; Pace, Stefano MICRO & MACRO MARKETING Societa Editrice il Mulino Spa:Strada Maggiore 37, I 40125 Bologna Italy:011 39 051 256011, EMAIL: diffusione@mulino.it, INTERNET: http://www.mulino.it, Fax: 011 39 051 256034
Il Buco Nero degli ERP Resellers: un'Indagine Empirica nel segmento delle PMI Italiane 1-gen-2005 Morabito, Vincenzo; P., Previtali; Pace, Stefano - ND
Business marketing and global business: two of a kind 1-gen-2008 Paul, Matthyssens; Ahmet, Kirca; Pace, Stefano INTERNATIONAL MARKETING REVIEW -
COLLATERAL DAMAGE EFFECTS OF NON-DECEPTIVE COUNTERFEITS ON LEGITIMATE BRANDS 1-gen-2011 Aaron, Ahuvia; Pace, Stefano; Giacomo, Gistri; Simona, Romani; Lucio, Masserini - ACR - Association for Consumer Research
Competence-Based Communication through Advertisements in the B2B Fashion Sector 1-gen-2004 Pace, Stefano - Association for Business Conference (ABC)
Competence-Based Communication: theoretical insights and empirical findings in the Initial Public Offering setting 1-gen-2005 Chizzoli, Cristian; Pace, Stefano - ESCP-EAP, Paris; Università Ca' Foscari, Venezia
Il consumatore e i prodotti contraffatti: un’indagine esplorativa sul processo di acquisto e le pratiche di consumo 1-gen-2008 Giacomo, Gistri; Simona, Romani; Silvia, Grappi; Pace, Stefano; Veronica, Gabrielli - Universita' Ca' Foscari, Venezia
Consumption practices of counterfeit luxury goods in the Italian context 1-gen-2009 Giacomo, Gistri; Simona, Romani; Pace, Stefano; Veronica, Gabrielli; Silvia, Grappi JOURNAL OF BRAND MANAGEMENT -
Convergenza del marketing e della tecnologia per una nuova prospettiva della concomitanza. Riflessioni teoriche e prime evidenze empiriche 1-gen-2006 Baglieri, Vincenzo; Pace, Stefano; Caru', Antonella - DIVISIONE RICERCHE SDA BOCCONI
Il Costo per Contatto nelle Manifestazioni Fieristiche 1-gen-2004 Pace, Stefano - EGEA
Cross Boarder Consumption and Community: Meanings for Warhammer Enthusiasts 1-gen-2008 DAVID J., Park; Sameer, Deshpande; Cova, Bernard; Pace, Stefano - ACR, Association for Consumer Research
Ctizens on YouTube: Research-Method Issues 1-gen-2012 Pace, Stefano - IGI Global
Digital Marketing 1-gen-2011 Pace, Stefano; Pagani, Margherita; Vianello, Silvia - EGEA
Do costs matter in ASP sourcing decisions? 1-gen-2006 Morabito, Vincenzo; Pace, Stefano THE INTERNATIONAL JOURNAL OF DIGITAL ACCOUNTING RESEARCH [Huelva]: Universidad de Huelva The State University of New Jersey Rutgers.
Does advertising communicate competence in B2B? A content analysis in the fashion industry 1-gen-2006 Pace, Stefano; Miniero, Giulia - IMP Group - Industrial Marketing & Purchasing Group
Does Religion Affect the Materialism of Consumers? An Empirical Investigation of Buddhist Ethics and the Resistance of the Self 1-gen-2013 Pace, Stefano JOURNAL OF BUSINESS ETHICS -