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COLM, LAURA INGRID MARIA

COLM, LAURA INGRID MARIA  

Dipartimento di Marketing  

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Titolo Data di pubblicazione Autore(i) Rivista Editore
Dynamic governance matching in solution development 1-gen-2020 Colm, Laura; Ordanini, Andrea; Bornemann, Torsten JOURNAL OF MARKETING -
Facing supply chain disruptions: strategies to ensure relational continuity 1-gen-2021 Colm, Laura; Ordanini, Andrea - Proud Pen
Forgiare il futuro : l'effectuation theory e il percorso imprenditoriale di Loccioni 1-gen-2021 Colm, Laura; Ordanini, Andrea - Egea
II nuovo paradigma commerciale del Social Trade Marketing 1-gen-2024 Colm, Laura; Prestini, Stefano HARVARD BUSINESS REVIEW ITALIA -
Innovating luxury service experiences through e-servicescapes 1-gen-2022 Colm, Laura Ingrid Maria; Prestini, Stefano - IGI GLOBAL
Innovating services through experiences: an investigation of servicescape’s pivotal role 1-gen-2016 Caru', Antonella; Colm, LAURA INGRID MARIA; Cova, Bernard - Springer
Servizi ed esperienze per la smart city: il caso Open Stage 1-gen-2023 Colm, LAURA INGRID MARIA; Prestini, Stefano - SOCIETA’ ITALIANA MARKETING
Two faces of the same coin: how the interplay between organizational and territorial culture builds the concept of service culture 1-gen-2016 Colm, LAURA INGRID MARIA; Caru', Antonella MERCATI E COMPETITIVITÀ -
When service customers do not consume in isolation: a typology of customer copresence influence modes (CCIMs) 1-gen-2017 Colm, LAURA INGRID MARIA; Ordanini, Andrea; Parasuraman, Parsu A. JOURNAL OF SERVICE RESEARCH -