Enterprise renewal and change management

This chapter explores the challenges of renewal and change management when digital transformation projects take the lead. The change challenge is defined as the transition from the current state to the future state. The current state is the non-digital enterprise, the future state is best represented by the full-digital enterprise, while the post-digital enterprise is the one benefitting of the digital transformations successfully deployed and installed, as well as people’s behaviors being consistent with digital technologies in place. Change and renewal strategies have to overcome and contrast resistance: the chapter deals with the fundamental questions of change: they are (a) what is change all about? (b) why is change needed? (c) how will change be processed? (d) who will run the change? and (e) when is the right moment for change?