This contribution analyzes two sides of managerial strategic decisions on innovation: first the choices regarding innovation modes, second the choices concerning innovation outcomes protection/accessibility (IP strategy). Literature on innovation management treats these aspects in a somehow separate way. It follows a lack of frameworks which take simultaneously into account these two sides of innovation strategy. We develop a framework based on a set of components of the double managerial choice. The framework reflects a configurational approach to the strategic combinations on both innovation modes and outcomes. It provides guidelines to support strategic decision making. The set of factors highlights the hybrid nature of innovation models and shows the limitations of strategic decision making based on discrete dimensions: open versus closed and collective versus private outcomes.
What’s new in innovation? A contribution to the novelty of innovation management approaches
PONTIGGIA, ANDREA;
2010
Abstract
This contribution analyzes two sides of managerial strategic decisions on innovation: first the choices regarding innovation modes, second the choices concerning innovation outcomes protection/accessibility (IP strategy). Literature on innovation management treats these aspects in a somehow separate way. It follows a lack of frameworks which take simultaneously into account these two sides of innovation strategy. We develop a framework based on a set of components of the double managerial choice. The framework reflects a configurational approach to the strategic combinations on both innovation modes and outcomes. It provides guidelines to support strategic decision making. The set of factors highlights the hybrid nature of innovation models and shows the limitations of strategic decision making based on discrete dimensions: open versus closed and collective versus private outcomes.
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