The success of an innovative firm stimulates other organizations to follow suit in a competitive game of imitation. The aim of this article is to focus on the circumstances and underlying reasons favoring imitative strategies, while arranging the literature and empirical evidence on the issue.
Strategies of imitation: an insight
VALDANI, ENRICO;ARBORE, ALESSANDRO
2007
Abstract
The success of an innovative firm stimulates other organizations to follow suit in a competitive game of imitation. The aim of this article is to focus on the circumstances and underlying reasons favoring imitative strategies, while arranging the literature and empirical evidence on the issue.
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