Parental hesitancy poses a serious threat to the success of the COVID-19 childhood vaccination campaign. We investigate whether adults' opinions on childhood vaccination can be influenced via two survey experiments in Italy (n = 3,633 participants) and the UK (n = 3,314 participants). Respondents were ran-domly assigned to: a "risk treatment" that highlighted the potential risks of COVID-19 to a child, a "herd immunity treatment" that emphasized the community benefits of pediatric vaccination, or a control mes-sage. Participants' probability of supporting COVID-19 childhood vaccination was then assessed on a 0- 100 scale. We find that the "risk treatment" reduced the proportion of Italian parents strongly against vaccination by up to 29.6 %, while increasing the proportion of neutral parents by up to 45.0 %. The "herd immunity treatment", instead, was only effective among non-parents, resulting in a lower proportion of individuals against pediatric vaccination and a higher proportion of individuals in favor (both shifted by around 20 %).& COPY; 2023 The Authors. Published by Elsevier Ltd. This is an open access article under the CC BY-NC-ND license (http://creativecommons.org/licenses/by-nc-nd/4.0/).

Personal risk or societal benefit? Investigating adults' support for COVID-19 childhood vaccination

Chiavenna, Chiara;Leone, Laura P;Melegaro, Alessia
;
Rotesi, Tiziano;Cucciniello, Maria;Pin, Paolo
2023

Abstract

Parental hesitancy poses a serious threat to the success of the COVID-19 childhood vaccination campaign. We investigate whether adults' opinions on childhood vaccination can be influenced via two survey experiments in Italy (n = 3,633 participants) and the UK (n = 3,314 participants). Respondents were ran-domly assigned to: a "risk treatment" that highlighted the potential risks of COVID-19 to a child, a "herd immunity treatment" that emphasized the community benefits of pediatric vaccination, or a control mes-sage. Participants' probability of supporting COVID-19 childhood vaccination was then assessed on a 0- 100 scale. We find that the "risk treatment" reduced the proportion of Italian parents strongly against vaccination by up to 29.6 %, while increasing the proportion of neutral parents by up to 45.0 %. The "herd immunity treatment", instead, was only effective among non-parents, resulting in a lower proportion of individuals against pediatric vaccination and a higher proportion of individuals in favor (both shifted by around 20 %).& COPY; 2023 The Authors. Published by Elsevier Ltd. This is an open access article under the CC BY-NC-ND license (http://creativecommons.org/licenses/by-nc-nd/4.0/).
2023
2023
Chiavenna, Chiara; Leone, Laura P; Melegaro, Alessia; Rotesi, Tiziano; Bokemper, Scott E.; Paintsil, Elliott E.; Malik, Amyn A.; Huber, Gregory A.; Omer, Saad B.; Cucciniello, Maria; Pin, Paolo
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Utilizza questo identificativo per citare o creare un link a questo documento: https://hdl.handle.net/11565/4061722
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