According to Bill Gates “blockchain is a technology tour de force.” Every blockchain journey should start from a sound understanding of the technical pillars that make this foundational technology capable of creating digital assets that are not duplicable. Chapter 1 is devoted to this point. In Chapter 2 we start analyzing blockchain from different dimensions, analyzing aspects such as type of ownership, protocol independency and decentralized consensus mechanisms. After gaining an understanding of the key features and the functioning mechanisms of our “vehicle” we can start dreaming about cool and unexplored destinations. The aim of Chapter 3 is to provide a list of the most valuable business applications of blockchain: cryptocurrencies, data certification , digital advertising, digital identity, digital voting and governance, energy management and distribution, financial payments platforms, gaming, IoT platforms, P2P content distribution, P2P resource distribution, prediction markets, and smart contract platforms. For each application, the chapter provides examples of relevant projects and use cases collected from the field by the authors during their researches at SDA Bocconi’s DEVO Lab. In Chapter 4 we show an overview of the current public blockchain landscape. The chapter focuses on an original market analysis conducted by the authors and aimed at collecting examples of the most interesting running blockchain, divided by the abovementioned application areas. The first four chapters should provide the reader with all the definitions and technical concepts required to understand blockchain. By the time we reach Chapter 5, the reader will be ready to plan his full journey into this world; working on the different layers of the blockchain architecture, we present a continuum of four architectural options useful to shape the design of a company’s blockchain strategy.
The Blockchain journey : a guide to practical business applications
Salviotti, Gianluca;De Rossi, Leonardo Maria;Abbatemarco, Nico
2018
Abstract
According to Bill Gates “blockchain is a technology tour de force.” Every blockchain journey should start from a sound understanding of the technical pillars that make this foundational technology capable of creating digital assets that are not duplicable. Chapter 1 is devoted to this point. In Chapter 2 we start analyzing blockchain from different dimensions, analyzing aspects such as type of ownership, protocol independency and decentralized consensus mechanisms. After gaining an understanding of the key features and the functioning mechanisms of our “vehicle” we can start dreaming about cool and unexplored destinations. The aim of Chapter 3 is to provide a list of the most valuable business applications of blockchain: cryptocurrencies, data certification , digital advertising, digital identity, digital voting and governance, energy management and distribution, financial payments platforms, gaming, IoT platforms, P2P content distribution, P2P resource distribution, prediction markets, and smart contract platforms. For each application, the chapter provides examples of relevant projects and use cases collected from the field by the authors during their researches at SDA Bocconi’s DEVO Lab. In Chapter 4 we show an overview of the current public blockchain landscape. The chapter focuses on an original market analysis conducted by the authors and aimed at collecting examples of the most interesting running blockchain, divided by the abovementioned application areas. The first four chapters should provide the reader with all the definitions and technical concepts required to understand blockchain. By the time we reach Chapter 5, the reader will be ready to plan his full journey into this world; working on the different layers of the blockchain architecture, we present a continuum of four architectural options useful to shape the design of a company’s blockchain strategy.
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