This article investigates how to manage licensing. It explores the problems that large companies have to efficiently organize their licensing activity. It proposes solutions for managers engaged in technology transactions with other companies.
Managing licensing in a market for technology
FOSFURI, ANDREA;
2013
Abstract
This article investigates how to manage licensing. It explores the problems that large companies have to efficiently organize their licensing activity. It proposes solutions for managers engaged in technology transactions with other companies.
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