The purpose of Contemporary Strategy Analysis is to equip managers and student of management with the core concepts, frameworks, and techniques of strategic managemnet that will allow them to make better decisions both for their companies and themselves. To achieve this I have written a book that endeavors to be both rigorous and relevant
Contemporary Strategy Analysis
GRANT, ROBERT
2007
Abstract
The purpose of Contemporary Strategy Analysis is to equip managers and student of management with the core concepts, frameworks, and techniques of strategic managemnet that will allow them to make better decisions both for their companies and themselves. To achieve this I have written a book that endeavors to be both rigorous and relevant
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