The Case Study describes the turnaround strategy of a company in the furniture industry implemented by the new CEO. His previous experience in the fashion industry helped the company to improve internationalization and retailing.
Kartell
LOJACONO, GABRIELLA
2005
Abstract
The Case Study describes the turnaround strategy of a company in the furniture industry implemented by the new CEO. His previous experience in the fashion industry helped the company to improve internationalization and retailing.
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