HOFACKER, CHARLES
HOFACKER, CHARLES
Dipartimento di Marketing
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Risultati 1 - 5 di 5 (tempo di esecuzione: 0.013 secondi).
Customers’ information sharing with e-vendors: the role of incentives and trust
2008 Castaldo, Sandro; Hofacker, Charles; Grosso, Monica; Premazzi, Katia
Increasing customers' information sharing in the online setting: an empirical investigation on the role of trust and compensation
2012 Castaldo, Sandro; Grosso, Monica; Hofacker, Charles; Premazzi, Katia
Overcoming privacy concern and enhancing online information sharing: the role of initial trust and incentives
2010 Castaldo, Sandro; Hofacker, Charles; Grosso, Monica; Premazzi, Katia
Supporting retailers to exploit online settings for internationalization: the different role of trust and compensation
2010 Premazzi, Katia; Castaldo, Sandro; Grosso, Monica; Hofacker, Charles
Trust in online customer-firm interaction: a literature review and directions for research
2010 Castaldo, Sandro; Grosso, Monica; Hofacker, Charles; Premazzi, Katia
Titolo | Data di pubblicazione | Autore(i) | Rivista | Editore |
---|---|---|---|---|
Customers’ information sharing with e-vendors: the role of incentives and trust | 1-gen-2008 | Castaldo, Sandro; Hofacker, Charles; Grosso, Monica; Premazzi, Katia | - | European Marketing Academy |
Increasing customers' information sharing in the online setting: an empirical investigation on the role of trust and compensation | 1-gen-2012 | Castaldo, Sandro; Grosso, Monica; Hofacker, Charles; Premazzi, Katia | - | International Marketing Trends Conference |
Overcoming privacy concern and enhancing online information sharing: the role of initial trust and incentives | 1-gen-2010 | Castaldo, Sandro; Hofacker, Charles; Grosso, Monica; Premazzi, Katia | - | AMA, American Marketing, Association |
Supporting retailers to exploit online settings for internationalization: the different role of trust and compensation | 1-gen-2010 | Premazzi, Katia; Castaldo, Sandro; Grosso, Monica; Hofacker, Charles | JOURNAL OF RETAILING AND CONSUMER SERVICES | - |
Trust in online customer-firm interaction: a literature review and directions for research | 1-gen-2010 | Castaldo, Sandro; Grosso, Monica; Hofacker, Charles; Premazzi, Katia | - | IGI Global |