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Building customers’ store trust: a comprehensive model
2009 Castaldo, Sandro; Premazzi, Katia; Grosso, Monica
Consumer education in grocery stores through category management. an exploratory study within a categorization-based framework
2004 Premazzi, Katia; Mauri, Chiara
Corporate social responsibility and consumer education on nutrition and health: an exploratory study
2010 Premazzi, Katia; P., Bardizza
Customers’ information sharing with e-vendors: the role of incentives and trust
2008 Castaldo, Sandro; Hofacker, Charles; Grosso, Monica; Premazzi, Katia
Do regulatory changes affect innovation? The case of health & beauty retailing in the Netherlands
2005 Premazzi, Katia; Timmermans, H. J. P.
Do you listen and answer to what i’m showing you? exploring verbal and non-verbal communication in a real retail encounter
2009 Premazzi, Katia; C., Croci
Electronic commerce In Italy: an empirical research project
1999 Castaldo, Sandro; Premazzi, Katia
Enhancing e-marketing opportunities through online information sharing: the role of initial trust and incentives
2011 Castaldo, Sandro; Grosso, Monica; Premazzi, Katia
Enhancing information sharing in e-commerce: empirical results on the role of initial trust and incentives
2011 Castaldo, Sandro; Premazzi, Katia; Grosso, Monica
Enhancing information sharing in e‐commerce: empirical results on the role of initial trust and incentives
2011 Castaldo, Sandro; Premazzi, Katia; Grosso, Monica
Legenda icone
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Opzioni
Scopri
Tipologia
- 62 - Proceedings / Presentations 36
Data di pubblicazione
- 2010 - 2012 12
- 2000 - 2009 23
- 1999 - 1999 1
Editore
- EIRASS 9
- International Marketing Trends Co... 3
- EAERCD 2
- EIASM 2
- EMAC 2
- European Marketing Academy 2
- AIDEA 1
- AMA 1
- AMA, American Marketing, Association 1
- AMS 1
Keyword
- Retailing 6
- TRUST 5
- INCENTIVES 4
- Italy 4
- Trust 4
- Exploratory study 3
- INITIAL TRUST 3
- PHARMACY 3
- Content analysis 2
- DYNAMIC CAPABILITIES 2
Lingua
- eng 31
- ita 5
Accesso al fulltext
- no fulltext 36