This volume represents an ongoing committment to examining the concepts and techniques of business strategy analysis in the context of real business situations. The cases have been written to accompany Contemporary Strategy Analysis textbook. Each case presents issues that illuminate the ideas, concepts, and analytical techniques contained in one or more chapters of the textbook. Most important, the cases promote deep learning by students of strategic management by requiring the application of these concepts, techniques and frameworks to the subject matter of the cases.
Cases to accompany contemporary strategy analysis
GRANT, ROBERT
2007
Abstract
This volume represents an ongoing committment to examining the concepts and techniques of business strategy analysis in the context of real business situations. The cases have been written to accompany Contemporary Strategy Analysis textbook. Each case presents issues that illuminate the ideas, concepts, and analytical techniques contained in one or more chapters of the textbook. Most important, the cases promote deep learning by students of strategic management by requiring the application of these concepts, techniques and frameworks to the subject matter of the cases.File in questo prodotto:
Non ci sono file associati a questo prodotto.
I documenti in IRIS sono protetti da copyright e tutti i diritti sono riservati, salvo diversa indicazione.