HONG, SUNGTAK
HONG, SUNGTAK
Dipartimento di Marketing
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Risultati 1 - 5 di 5 (tempo di esecuzione: 0.004 secondi).
Product variety as a reactive and preemptive response to entry
2015 Hong, Sungtak
Reach up, fit in, or stand out? The evaluation of academic quality and fit in college choices
2023 Hong, Sungtak; Stüttgen, Peter
The Impact of Commodity Taxation on Firms' Product Portfolio and Market Structure
2018 Hong, Sungtak; Misra, Kanishka
The impact of commodity taxation on product variety: a multi-category investigation
2023 Hong, Sungtak; Misra, Kanishka
The perils of category management: The effect of product assortment on multicategory purchase incidence
2016 Hong, Sungtak; Misra, Kanishka; Vilcassim, Naufel J.
| Titolo | Data di pubblicazione | Autore(i) | Rivista | Editore |
|---|---|---|---|---|
| Product variety as a reactive and preemptive response to entry | 1-gen-2015 | Hong, Sungtak | - | (seleziona...) |
| Reach up, fit in, or stand out? The evaluation of academic quality and fit in college choices | 1-gen-2023 | Hong, Sungtak; Stüttgen, Peter | STUDIES IN HIGHER EDUCATION | - |
| The Impact of Commodity Taxation on Firms' Product Portfolio and Market Structure | 1-gen-2018 | Hong, Sungtak; Misra, Kanishka | - | (seleziona...) |
| The impact of commodity taxation on product variety: a multi-category investigation | 1-gen-2023 | Hong, Sungtak; Misra, Kanishka | MARKETING LETTERS | - |
| The perils of category management: The effect of product assortment on multicategory purchase incidence | 1-gen-2016 | Hong, Sungtak; Misra, Kanishka; Vilcassim, Naufel J. | JOURNAL OF MARKETING | - |