PAGANI, MARGHERITA
PAGANI, MARGHERITA
Dipartimento di Marketing
3G Wireless Market Attractiveness: Dynamic Challenges for Competitive Advantages
2005 Pagani, Margherita
A Market Dynamics Model for Third Generation Mobile Multimedia Services
2004 Pagani, Margherita
A market dynamics model measuring user adoption of third generation wireless multimedia services
2005 Pagani, Margherita
A market model measuring user adoption of third generation wireless multimedia services
2007 Pagani, Margherita
A Value-Choice model to forecast market consequences of 3G mobile service design decisions
2008 Pagani, Margherita
A vicarious innovativeness scale for 3G mobile services: integrating the Domain Specific Innovativeness Scale with psychological and rational indicators
2007 Pagani, Margherita
Accessibility, Usability and Functionality in T-Government services
2009 Pagani, Margherita; Pasinetti, Chiara
Adozione dei sistemi Open Source da parte delle imprese – Analisi quantitativa del settore petrolchimico e indotto
2006 Pagani, Margherita
Alla sorgente del codice: Open Source nelle piccole e medie aziende tra sfide e opportunità
2007 Grasso, Luigi; Monga, Mattia; Pagani, Margherita; Ripamonti, Laura
An Attitude-based theoretical model to explore the consumer adoption of 3G Mobile TV Services
2006 Pagani, Margherita