ORDANINI, ANDREA
ORDANINI, ANDREA
Dipartimento di Marketing
A conceptual framework for analyzing value-creating service ecosystems: an application to the recorded-music market
2012 Ordanini, Andrea; A., Parasuraman
Broadband divide among SMEs: the role of size, location and outsourcing strategies
2006 Arbore, Alessandro; Ordanini, Andrea
Building on the past: advancing theory in services through meta-analysis
2016 Orsingher, Chiara; Hogreve, Jens; Ordanini, Andrea
Challenging the orthodoxy of value-cocreation theory: a contingent view of co-production in design-intensive business services
2012 M., Lehrer; Ordanini, Andrea; R., Defillippi; M., Miozzo
Content, governance and structure: what drives market transactions in b-to-b exchanges?
2006 Ordanini, Andrea
Crowd-funding: the next frontier of customer’s role
2009 Ordanini, Andrea
Crowd-Funding: Transforming Customers into Investors through Innovative Service Platforms
2011 Ordanini, Andrea; L., Miceli; M., Pizzetti; A., Parasuraman
Do resources mediate the relationships between the internet and performance in the marketing domain? Testing the role of customer orientation and brand equity
2007 Ordanini, Andrea; Rubera, G.
Do resources mediate the relationships between the internet and performance in the marketing domain? Testing the role of customer orientation and brand equity
2007 Ordanini, Andrea; Rubera, Gaia
Don't just fix it, make it better! Using frontline service employees to improve recovery performance
2013 G., van der Hejiden; J., Schepers; E., Nijssen; Ordanini, Andrea